When Her Excellency the Honourable Carolyn Bennett looks at a problem, she does not see a solitary symptom, an isolated voter, or a single border. She sees a root system.

Currently serving as the Canadian Ambassador to Denmark, Bennett’s career is a masterclass in breaking down silos. Before entering diplomacy, she spent over two decades as a family physician, delivered thousands of babies, and served as a Member of Parliament for 26 years—including tenures as Canada’s first Minister of State for Public Health and Minister of Mental Health and Addictions. Whether navigating the chaotic aftermath of the 2003 SARS outbreak, indigenous rights or managing modern international relations, Bennett’s philosophy has remained remarkably consistent: real solutions are found bottom-up, built by the people who live and work in the trenches.

The Flower Shop Philosophy: A Lesson in Intersectionality

Long before the concept of intersectionality became a buzzword in academic circles, Bennett was learning its core mechanics in her family’s flower shop.

“I grew up in a flower shop,” she recalls, explaining how the business relied on a tightly coordinated ecosystem of diverse talents. The designers who styled the arrangements were not always the best at dealing with customers, while the delivery drivers held localized, practical knowledge that couldn’t be taught from behind a desk. “A designer would occasionally go out to the delivery room and try and tell somebody in what order to deliver the parcels,” Bennett says, “and you go, ‘No, they actually know where there’ll be traffic. It’s better to go this way than that way'”.

This upbringing taught her a foundational rule that she carried straight into medicine, politics, and diplomacy: “Know what you know, know what you don’t know, and know who and when to go for help“. As a family doctor, she actively rejected the “super-specialization” that ignored the bigger picture. Instead, she championed the role of the generalist—the person who respects all players and understands how different sectors interact, whether it is medical disciplines collaborating or looking at how nature, housing, and poverty dictate human wellness.

Respect and Trust are the pillars of successful collaboration

To build a truly interdisciplinary system, Bennett argues that you must strip away institutional arrogance and replace it with two core ingredients: respect and trust.

In medicine, this meant moving away from rigid “scopes of practice” that barred capable professionals from contributing, shifting instead toward “core competencies” and mutual trust. Bennett highlights this through the concept of “delegated acts” within her own past medical practice, relying on a deeply experienced registered nursing assistant.

“It is about the ability to observe her a number of times until she feels confident… ‘See one, do one, teach one,'” Bennett notes. This model required absolute trust and accountability: “Knowing that in a delegated act, if she makes a mistake, it’s my mistake… This was a mutual decision, and it’s still my responsibility”. For Bennett, true collaboration requires creating a safe space where professionals—and patients—are treated as true partners, stripping away self-interest to form a cohesive team.

Telemedicine and the Burning Platform of COVID-19

Too often, bureaucratic inertia blocks progress until a crisis forces a paradigm shift. Bennett calls this a “burning platform”. For the healthcare sector, that platform was the COVID-19 pandemic.

For over fifteen years, advocates had pushed for virtual care options, particularly for young people or individuals who frequently missed appointments due to logistical barriers. Yet, administrative and financial systems resisted. When COVID-19 arrived, the impossible suddenly became a daily reality. E-prescribing and virtual appointments flourished because they had to.

This sudden evolution cracked open new pathways for equity, proving that a flexible approach works. When it comes to adopting team-based care or new technological integrations, Bennett’s advice to hesitant establishments is simple and pragmatic: “Try it, you’ll like it”.

Bridging Distances: From Canada to Greenland and Denmark

Now, as Canada’s Ambassador to Denmark, Bennett sees how these lessons bridge the massive geographic and cultural distances separating the North American Arctic and Scandinavia.

Canada and the Kingdom of Denmark (through its deep relationships with Greenland and the Faroe Islands) share the immense challenge of providing equitable care across vast, isolated expanses. Telemedicine and e-health have transitioned from modern conveniences to absolute lifelines for northern, remote indigenous communities.

Furthermore, Bennett emphasizes that Western frameworks are profoundly incomplete without Indigenous knowledge. Whether collaborating through the Arctic Council or conducting research in Cambridge Bay, true progress requires integrating local expertise. Just as Canadian healthcare is striving to embrace First Nations’ holistic “medicine wheel”—addressing the physical, mental, emotional, and spiritual quadrants of wellness—modern diplomacy must acknowledge that communities understand their own environments best.

Trusting the Experts of Lived Experience

Ultimately, Carolyn Bennett’s journey from a family doctor clinic to an embassy is united by a singular, democratic truth: the people affected by a system are the ones who know it best.

In medicine, the patient is the ultimate expert on their own body and life, while the doctor is merely an expert on the available tools and tests. The exact same logic applies to a healthy democracy. Citizens are the experts on what is working and failing in their neighborhoods; the politician’s job is simply to understand the levers of the system well enough to implement the changes those citizens actually need.

By flattening hierarchies and treating both patients and citizens as essential partners, Ambassador Bennett continues to prove that whether you are delivering a baby, drafting public health legislation, or reinforcing Arctic alliances, you must always look the people in the eye, listen to their stories, and trust their expertise.

The Icelandic government has been a strong supporter of the principles of wellbeing economy for years. Their track record of public health innovation and holistic thinking is second to none. One of the key events and initiatives for this process has been the hosting of the annual Wellbeing Economy Forum in Reykjavik.

NWA participated in a lively and dedicated community of change makers working to implement wellbeing economy at national, regional, or local level – or for imbedding the mindset in research, investment programs, or other frameworks for societal progress.

We’re diving into models towards strategies for trust in a webinar February 27, 2025 – across partnerships, borders, disciplines, and sectors.

Register via trustintransformation2.eventbrite.com

A great team of participants joined our event in Brussels January 27th, 2025 to talk about pathways for progress on trust as a tool for transformation in health and resilience in society.

Summary and presentations
Read a summary of the event here with references to further reading also and find pdf of presentations from Diana Arsovic, Lars Münter, and Nina Sønderberg. The meeting was held in Brussels at The Library Ambiorix – on a surprisingly sunny day in the Brussels winter. Participants from 10 different organisations debated the joint challenge – how to ensure better basis for promotion and emergence of trust by and in the climate of multistakeholder collaboration frameworks, that are an essential part of modern ecosystems of policy and service innovation. See a few pictures below.

Trust is essential for future health and wellbeing. So to explore this basic fact. NWA has initiated a process of collaboration with European partners to define methods and platforms to take practical action to better define how. How do we design for trust? How do we measure and adapt our strategy for trust?

January 27, 2025 we will be exploring this at collaborative event in Brussels – we look forward to share more about the outcome; but read more in the invite here;

The challenge of antimicrobial resistance rises almost exponentially, threatening to destroy decades of progress in modern surgery or other invasive prodecures. The change gear, the Swedish multistakeholder initiative AntibiotikaSmart has been established as a national action platform, lead primarily by RISE (Research Institutes of Sweden) in collaboration with the National Public Health Agency..

NWA was happy to be invited to join the initiative in a knowledge sharing of progress, challenges, and tools at an event in Stockholm November 19, 2024 – and great to see the ambition and energy of the gathered stakeholders there. Among products, the initiative has developed a learning platform and a certification system for both social care and educational institutions to bring them into the important work.

We look forward to further support this work in 2025, including by joining with members of the European Health Fututures Forum to also try to bring these Swedish tools further into a European action context.

Digitalisation and digital transformation has been at the core of the EHiN conference for a decade – a growing event for partners in and outside the Nordics to understand the evolution and challenges of both Nordic, European, and global e-health possibilities and realities.

NWA participated and facilitated a debate about linking welfare and the wellbeing economy with Bengt Andersson from the Nordic Wellfare Centre, Christian Boel from Aarhus Municipality (DK), and Helle Sörensen Östersund Municipality (SE) – a great dive in the paths towards implementation of next generation health policies and practices at local level.

Read more about speakers, programme, and presentations at the EHiN website here.

Photo courtesy of EHiN / Ard Jongsma, Still Words Photography.

Cool news – a new project to explore the use of Forgotten Fish

Forgotten fish are species underused by industrial fishing due to their small size or failure to reach a threshold for commercial trade, thus being underused in mass consumption and catering. Usually caught accidentally, they are discarded, contributing to waste and a lower respect for marine biodiversity (WWF, “The World’s Forgotten Fishes”, 2021).

Even if they are forgotten by industrial fishing, these could be an essential resource for artisanal fishing and environmental conservation since they can be caught in limited periods of the year. Due to the rapidity of their reproductive cycle, they are not at risk of extinction. However, the limited awareness and knowledge of forgotten fish lead to their underutilization and undervaluation in catering. Consequently, catering operators and VET centers are unfamiliar with these species and either do not use them or lack adequate synergies with artisanal fishing to make efficient and innovative use of them in catering.

The objectives of this project are:
A. Increase the knowledge and skills of catering operators in the use of forgotten fish.
B. Foster synergies between restaurateurs and artisanal fishermen in the use of forgotten fish.
C. Promote the use and promotion of forgotten fish in catering.

In this project we partner with Italian and Greek partners, in a consortium led by the amazing restaurant in Marstang Mad&Vin from Marstal, Ærø in Denmark – exploring practices from 2024-2026.

Representing the Nordic Health 2030 Movement and the Danish Committee for Health Education, Lars Münter participated in the High-Level WHO/Europe Conference for the Tallinn Charter 15th Anniversary Health Systems Conference: Trust and transformation – resilient and sustainable health systems for the future.

As part of the debate panel for Public Health Leadership, Lars Münter highlighted the powerful role that health leaders have as changemakers for healthy transformation beyond the health care system.

Read more about the conference.

In 2023 we began considering how different uses of the Erasmus+ framework might be a method to share Danish experiences across borders and facilitating knowledge sharing between sectors and silos.

The Erasmus+ programme enables thousands of projects for professional knowledge sharing, but also enable interpersonal upskilling. Read more about the almost endless possibilities, results, and tools here.

We will be trying to explore new ideas, given our previous experience from projects like:
Dem@Mentoring (supporting informal carers for people with dementia)
ECARIS (supporting informal carers for kidney patients)
RECADE (building a guide for rehabilitiation)
Art4Me (exploring uses of art and creativity for mental health)
INFOCARE (exploring digital support for people with dementia)
Well@SME (building a digital platform to support mental health at SME workplaces)
eHealth4Cancer (exploring digital tools for cancer support)