Nordic Wellbeing Academy participated in Digital Public Health 2025 in Madeira, July 24-26, 2025. Three great days of knowledge sharing in an amazing scenery.

Some great results it was:

Award-win!
With Carina Dantas, Miriam Cabrita, and Paloma Moraga, we won an award for Best Student Abstract (as Carina Dantas is current also a PhD student). The abstract revolved around inclusion in digital development and will thus also be developed into a full paper later in 2025.

MyHealth@MyHands sharing
In addition to the abstract win, it was a great chance to get to share more about the work in MyHealth@MyHands to ensure inclusion and diversity for trust.

AMR co-creation
On the basis of our work and collaboration with EHFF, we conducted a co-creative workshop on creative, digital strategies for fighting AMR. The participants found this extremely interesting and we we able to create a joint new concept for gamification to further the use of AMR literacy in educational settings. We look forward to share more about this later.

MentaStress and WHO SPI-DDH connections
Several participants at the conference were working with pandemic preparedness, mental resilience, and/or burnout. Especially the stakeholders from WHO Europe will be really interesting for further work on MentaStress, while several clinical stakeholders were eager to learn more about the use of AI as a management and analysis tool to reduce burnout from the work in the WHO Strategic Partners Initiative for Data and Digital Health.

WHO Wellbeing Policy Pathways
The audience were also quite excited about the new WHO Policy document we had contributed too working with EuroHealthNet and a great consortium of clever partners.

ISRICM-EU
Inclusion and integration was a core part of our presentation and abstract. Many participants therefore also wanted to know more about our recent work in Bucharest about HR guidelines and the combination of digital support tool, training mechanisms for middle managers, and the creation of a supportive and inclusive culture in modern workplaces.

In short – a Magic Madeira for NWA projects and networking.